There’s been some quality social media marketing articles this week in the run up to Christmas. Each week, I’ve been taking note of the best posts and adding them to my weekly reading list to share with you. I’m sure…
What all the hype surrounding social media, the reality is that your social media campaigns are only as effective as the people managing them. That got me thinking - some personalities are always going to be more likely to experience…
Social Media Manager traits are distinguishable qualities that you should look for when hiring any social media professional. Establishing whether a candidate has desirable characteristics before representing your brand is crucial in order to find a social media manager that…
The Social Marketing Infographic below represents two different angles some social marketing professionals tend to take with clients. The villain either doesn’t understand social marketing enough, or is trying to accommodate their clients by giving false recommendations based on their…
Episode Guide Part 1: Introduction Part 2: Research And Planning Part 3: Set Up Part 4: Management Part 5: Engagement Part 6: Conversion Part 7: Adjustment Part 8: Growth Research and planning is an essential phase of social media strategy…
Social media branding is important in order to distinguish your accounts from the many millions of others and enable followers to instantly recognise and relate to your profile. With so many social platforms, it can be hard to remember all…
Social media job titles are notoriously diverse. Less than 20 years ago, social media marketing roles didn’t exist. It was in 1994 that Geocities created the first social media network and as recently as 2004 when Facebook was founded, before…
Your strongest quality in life - do you know what it is? This could take you some time to think about… It never even occurred to me until having a conversation with my fiancé about how to tackle her teaching…
Episode Guide Part 1: Introduction Part 2: Research And Planning Part 3: Set Up Part 4: Management Part 5: Engagement Part 6: Conversion Part 7: Adjustment Part 8: Growth Social media strategy is crucial in order to design and execute…
I read a lot of digital marketing articles. A hell of a lot. I thought that I would start to make a note of the best digital marketing articles I read every few weeks, to save you having to sift…
Keeping our administrative work organised can be a continual challenge in this fast paced industry. It’s hard to focus and concentrate on what’s important when your administrative work load is out of hand. Millions of us around the world each…