Pinterest is virtual scrapbook or pinboard that allows users to share and organize visual imagery. It is a fast growing social media platform and a great medium to build your online community and promote your business. By being active and creating virtual ‘pin boards’ with Pinterest, you can organize and share your images, dive targeted traffic to your website, improve SEO, and participate in a space where your target market probably spends a lot of their time already.

Some Pinterest Statistics:

• Pinterest surpassed 10 million users, faster than any other stand-alone site in history
• 1,090 visitors per minute
• Generates more referral traffic for businesses than Google+, YouTube, and LinkedIn combined
• Users are over 4 times as likely to buy a product from a Pinterest referral than from Facebook
• 72% of users were women and 79% of all Pinterest users were aged 25 – 54 as of March 2012