Choosing which social media platforms are best for your business is usually the first step in creating successful campaigns. Instead of listing why each of the 7 biggest social media platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest and Blogging) should…
The most common question every business owner and marketer asks themselves regarding Facebook pages is: “How do we get more Facebook likes?” Although the total numbers are not as important as the strength of your following, attracting more Facebook likes…
A Social Media Manager will use the web differently to traditional marketing philosophies. Social Media is a trendy term to describe a new kind of mass media. It involves both listening, and talking. It’s about being there for friends as…
Content should always be used as a strategic tool. Having an end-goal in mind before spending time and effort creating content for your business will ensure your path remains focused. Fortunately, there is somewhat of a blueprint on how to…
LinkedIn has made it easier than ever to connect and collaborate with fellow professionals and industry figures. LinkedIn’s intentions are very clear – it is a great platform for a business or brand to network and connect with people. Unlike…
Search engine optimisation (SEO) is an important aspect of Facebook campaigns and should be at the forefront of page set up and design. It allows businesses to maximise their tactics and strategies by optimising their Facebook page’s promotional power. Spending…
A great infographic by Thinking Forwards (p.s don’t forget to check out their website for all your web design and development needs!). Which statistic do you find the most interesting on the infographic? Does your business use social media for lead…
Another great infographic from econsultancy. I am surprised that only 66% of businesses in this study state that “Social media is integral to business strategy”. Is any of the information surprising or particularly interesting to you?
A great infograhic from Social Media Today. A very interesting point it raises is regarding celebrity followers - did you know that 34% of Lady Gaga’s 28,839,110 followers are fake?!?
LinkedIn has very recently launched its new follow button, which enables users to follow LinkedIn company pages with a single click. What’s more, you can also install the LinkedIn company follow button onto your website with ease! Just follow these…
I am sure you have recently heard of the new social media platform that has sprung up, Pinterest. Its identity has come on leaps and bounds with over 11 million unique visits last month alone. Infact, it’s growth has been “faster…
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