You’re building your email list, right? If you are, then you probably know that email is the top converting medium when it comes to turning …

Knowing how to identify potential marketing opportunities can be the difference between loyal long-term customers and more underwhelmed members of the general public. This might …

Are you considering whether or not to embark on a Facebook advertising campaign? Wondering if the rewards outweigh the costs? The first thing to consider …

Have you decided that it’s time to get your business set up on Facebook? Are you wondering exactly how to get started the right way? …

Social media analytics involves measuring, analysing and interpreting the interactions and associations between people, topics and ideas within social media domains. Social media analytics can …

Admit it; colleagues value your leadership and expertise, and as a connoisseur of your craft you relish the idea of contributing to your company’s blog …

Social media icons are essential for all blogs and websites. Having quality social media icons helps to make a website design look complete, along with …

Do you remember when you first started thinking about how important social media marketing is? People’s minds work in different ways, but it’s likely that …

Nowadays, pretty much every business and business professional is on LinkedIn. But are they generating LinkedIn referrals? It’s clear that there is enormous potential to …

You would have thought the guys at LinkedIn would make managing the LinkedIn Managers Choice easy, right? Nope. Not even close. Managers Choice is a …

With over 645 million members, Twitter is one of the most popular social networks out there. But are you really maximising your Twitter marketing efforts? …

The crowning piece of any content is the headline. It takes a matter of seconds for someone to read your headline. It is often placed …

Compelling business content – the holy grail. In the last few years, it seems like every good internet marketer has been focusing on creating really …

Are you tired of people stealing your social media photos? Would you rather get paid when people use your photos without your consent? iLobster.it is …

Customer service is a fundamental activity for businesses participating in social media. Any time a business comes in contact with someone in social media, then …

I can already see business owners discussing how wrong of a statement this headline is. The owner is the visionary and their role is paramount …

Are we now in a period where we are labelled as ‘the social media generation’? Does it seem like everyday life cannot be lived without …

Last year, I wrote a few articles that covered my latest reading material on social media marketing. It was a good way to give credit …

The shift to visual social media has been dramatic in recent years. Social networks based on visual content have sprung up “faster than you can …

I like comedy. And I like social media. But the two don’t always go together very well. This social media comedy video by Guard Llama …