Before launching a social media campaign, there are many important considerations to take into account. Thorough planning can can have a dramatic impact on the effectiveness of your launch strategy …

Here’s a very simple idea. One that is easy to understand. Be human. But what does that mean for digital marketing? Here are four reasons why your digital marketing should …

Learning how to save time and minimising work loads is a no-brainer for any business. When it comes to managing social media campaigns, using these tips can be beneficial in …

Social media in the education sector has became popular and proved to be useful and successful. Students’ associations and Universities use social tools wisely to keep the community together, share …

12 social media statistics for businesses infographic by Thinking Forwards. Which statistic do you find the most interesting on the infographic? Does your business use social media for lead generation? …

How important is social media to businesses infographic from econsultancy. I am surprised that only 66% of businesses in this study state that “Social media is integral to business strategy”. …

Infographic from Social Media Today. A very interesting point it raises is regarding celebrity followers - did you know that 34% of Lady Gaga’s 28,839,110 followers are fake?!?

So your business has decided to voyage into the social media landscape in search of additional channels of delivery and custom. Great decision! Although the barriers to entry are low, …